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Read a book in two hours... and remember it! - Shirin Danesh
Shirin Danesh

For sales executives with the attention span of a gnat…

 
How to read a book in two hours and remember it!
 
1- Write your burning question BEFORE you start the book. When you picked up this book [Imagine it in your hand] there was something that you wanted to work on, a question, a problem, a frustration so be really clear on what you want to get out of this book from the outset.
 
2- [Open the table of content section] – WRITE the table of contents, each part, on a separate post-it note. This is how to get the scope of knowledge in your head.
 
3- Jump to the section that answers your burning question. Read the section fast and write your findings on your ‘burning question’ post-it note. Timebox yourself [30 mins].
 
Remember the CEO of a large company doesn’t have 5 hours to read a business case, neither do you!
 
4- Go back to the table of contents and pick two (2) more topics that might be relevant to you, your business and your team. Fast-read those sections and write your findings and take-aways on the relevant post-it note.
 
5- Review the table of contents again – Write ONE ACTION you can execute NOW! I mean today, this week, on a new post-it note and take it with you to your work space to execute.
 
Bringing it all together…
 
You can fast-read a book and remember it by writing a few post-it notes, your burning question and table of contents.
 
However, you only gain confidence in what you have learnt as soon as you put it into practice.
 
Pro tip: Write with your hand, pen & paper: 7 out of 10 executives, and senior sales managers, when I ask them to send me a snapshot of their post-it notes → they sent me their digital notes!!
 
I can refer to millions of books that scientifically prove that handwriting activates a different part of your brain and this helps you truly remember a topic/ concept.
 
But for the purpose of this post, how to read a book in 2 hours and remember it: just write your post-it notes!
 
For these techniques and more to level-up your executive skills check out my executive course on how to apply Agile and Lean practises to your sales pipeline.
 
#allergictoslow