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My Learnings: Fundamentals of Corporate Finance

The best-selling Fundamentals of Corporate Finance (FCF) has three basic themes that are the central focus of the book: 1) An emphasis on intuition―the authors separate and explain the principles at work on a common sense, intuitive level before launching into any...

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My Learnings: Global Strategic Management

This book is designed as a core textbook for those students studying courses on Global Strategy and Strategic Management. It offers an insight into the impact of globalization on business organizations and how managers could and should react. It is written by a...

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My Learnings: Accounting: Text and Cases

Accounting: text & cases is a product of lifelong dedication to the discipline of accounting. Covering both financial and managerial accounting as well as broader managerial issues, the book incorporates a breadth of experience that is sure to enrich your course...

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My Learnings: Strategic Market Management

Marketing professionals need to be able to adapt new strategies in order to keep their companies relevant. Aaker walks them through the strategic challenges created by the dynamic nature of today’s markets. Strategic Market Management, 10th Edition emphasizes a...

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